Save analyst time
Focus deep analysis on questions that may genuinely affect the outcome of the deal or the company’s ability to scale.
The pitch shows the plan. Check whether the team can execute it.
Before an investment decision, Sparkly helps map who covers the company’s critical functions, how responsibility is actually distributed, and which role, collaboration or key-person risks need to be checked with the founders. You make the investment decision; Sparkly gives you consistent, comparable information to support it.
What the pitch deck does not show
Make team risk discussable before the investment decision
Founder presentations, interviews and references remain part of the process. Sparkly adds structured information about work allocation, roles, collaboration and development needs—without automating the investor’s decision.
Check team risk
See which assumptions about roles, responsibility and collaboration need to be clarified with the founders.
Support the team after investment
Use the same baseline to discuss roles, key hires and team development.
One decision-support view
Separate what is known, what is assumed and the questions that still need checking
Sparkly does not predict company success or replace the investment committee’s judgement. It organises people, tasks, roles and collaboration into one view so the analyst knows what to check next.
01
Map who will do the critical work
Look beyond role titles in the pitch deck: which critical functions are truly covered, who owns them, and where the outcome depends on one person. The output identifies gaps to investigate, not a ready-made verdict on the founders.
02
Make role and collaboration risk visible
Connect people profiles, work tasks and collaboration patterns with the needs of the company’s next growth stage. Charts and comparisons help prioritise questions; they are not a diagnosis or an automated risk score.
03
Check hypotheses with the founders
Use the consolidated view to prepare interviews and reference checks. Separate verified information, the person’s own input and Sparkly-derived signals so the investment thesis is supported by clear reasoning rather than a black-box conclusion.
04
Follow agreed development areas
After investment, use the same baseline to discuss key roles, new hires and work allocation. Sparkly follows agreed changes—not people through hidden or continuous assessment.
Bring your next deal to discuss
Start with one deal
Start with a free investor account
Check a team question behind your next investment decision or in one portfolio company.
Investor account
Free
A free account for approved due-diligence and portfolio use cases.
- A team view for one deal
- Clear separation of verified information and hypotheses
- An overview of founders, roles and key risks
For which upcoming deal is the pitch deck alone not enough?
Before deciding, make it visible who covers the critical work, which assumptions need checking and what support the team may need after investment.
FAQ
Frequently asked questions
How Sparkly uses information, what the investor sees and which decision remains human.
Sparkly combines profiles shared by founders and team members with tasks, roles and collaboration context. Validated measurement, self-description and derived signals are different types of information and remain distinct in the interpretation. The team controls what is shared with the investor.
Not through hidden or continuous monitoring. By agreement, the portfolio company can update roles, tasks and development areas so the investor and management can see whether agreed changes are taking place.
Sparkly is suitable for startups and growth companies that need to understand founder work allocation, key roles or team needs for the next growth stage. The appropriate use case is confirmed before access is granted.
Once the team has entered the baseline information, an initial consolidated view appears within minutes. The analyst’s work remains essential: signals must be checked with the founders and connected to the deal context.
No. Sparkly neither makes the investment decision nor predicts company success. It helps reveal role coverage, distribution of responsibility, collaboration assumptions and potential key-person risks, while separating verified information from hypotheses. The investor makes the final assessment.