We're creating a better world of work

We believe that nothing is impossible when a group of talented, caring humans work to build something together.

We’re here to help you transform your hiring process and build better teams.
That belief, among other things, means living our values every day, striving to be inclusive, and building a worldwide community that believes culture comes first.

To create that better world of work, we need amazing people. Join us!

The Sparkly HR story

Sparkly HR was born from a personal pain point: how to find people who are not only technically qualified but truly aligned with the team and company on a human level? Mikk Orglaan, Sparkly’s founder, spent over 20 years building tech companies and later became an investor. Over the years, he saw one pattern repeat: a “sparkly-eyed” candidate often turned out to be the wrong hire when deeper alignment was missing.

In 2025, he decided to tackle the issue head-on. Sparkly’s mission is to make recruitment meaningful — to go beyond CVs and first-impression enthusiasm and understand each candidate’s personal traits and how they fit with the actual team and role.

We believe that when a person and a role are deeply aligned, the result is a collaboration where everyone wins — the employee, the team, and the company.

Our values

These principles guide everything we do, from how we buildour product to how we
treat each other and our customers.

People First

We believe that when people thrive, businesses thrive. Every decision we make starts with considering the human impact: founders, employees, clients.

Innovation

We’re constantly pushing boundaries and exploring new ways to solve complex people challenges with elegant solutions.

Global Impact

From our base in Estonia, we’re building solutions that make work better for people around the world.

Collaboration

The best solutions come from diverse perspectives working together. We celebrate different viewpoints and backgrounds.

Excellence

We’re committed to delivering exceptional quality in everything we do, from our product to our customer service.

Purpose-Driven

We’re not just building a business; we’re on a mission to create meaningful work experiences for everyone, because we see how everyone would benefit of it.

Meet our founder

Our founder brings together expertise from business development and administration, recruiting and HR, technology, marketing, sales, customer care to drive our mission forward. He is also business advisor and mentor privately and for a list of European startup accelerators. He has built and exited multiple times tech businesses. This is his biggest challenge ever, but it’s worth giving his best.

Mikk Orglaan

Mikk Orglaan

CEO & Founder

Former serial founder with 30+ years of experience in business development, talent management and organizational psychology.

Ready to join our mission?

Whether you’re looking to transform your hiring process or join our team, we’d love to hear from you.